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Completions

For multi-unit franchises, multi-location retail, and DTC operators

Your digital marketing runs across 5-7 vendor stacks that do not coordinate.

Completions is a fractional Head of Digital Marketing for multi-unit franchises, multi-location retail, and DTC brands — one person who runs SEO, paid, email, content, local, and reviews as a single coordinated operation instead of five vendors who do not talk to each other. The work is built on a set of AI agents that keep it consistent at scale, not another platform for you to manage. You own every artifact we produce.

Scope is settled on the call and the terms follow in writing. 30-day termination either side. Same person reads every submission the form records; if the confirmation reports a failure, please try again shortly.

Not ready to talk to anyone? The deployment blueprint is the whole method — free, no email, and written so you can run it without hiring us.

Three ways to engage

Enter at the tier that matches your readiness

Marketing is underperforming somewhere in the stack and nobody has the hours to find exactly where. The Tier 1 audit names which fix your operation needs before anyone signs anything, including the case where the honest answer is keeping what you have. We will tell you up front which tier fits.

Tier 1 · Diagnostic

Marketing Operations Audit

$10,000 · 2-3 weeks

Surfaces the 3-5 fixes with the highest payoff in your operation, in a 15-30 page written plan. One decision at the end — extend, hand the plan to your team, or stop.

Tier 2 · Build

Marketing Systems Build Sprint

$25,000-50,000 · 4-8 weeks

Your first 2 fixes live in production with the coordination wired between them, plus a 30-day operating support tail. Your team operates without us by day 30.

Tier 3 · Lead offer

Fractional Head of Digital Marketing

$15,000-25,000/month · 6-month minimum · 1-2 days/week embedded

Embedded marketing leader who runs the operation, reports on it, and evolves it across quarters. 30-day termination either side after the minimum; you own every artifact.

Pick your shape

Three verticals, three lever sequences

  • Multi-unit franchise · 50-500 units

    Review response at per-location scale, franchise local SEO, and the franchise sales pipeline — across the Yext + Birdeye + Podium stack you already run.

    Franchise scoping
  • Multi-location retail · 10-300 stores, 5,000+ SKUs

    Per-SKU descriptions, per-channel adaptation, and inventory-aware PDPs — across Shopify Plus, the marketplaces, and your PIM.

    Retail scoping
  • DTC ecommerce · $5-50M revenue

    Klaviyo flow architecture, attribution interpretation, and subscription save flows — with brand-voice gates on all of it.

    DTC scoping

Proof

One case study, fully checkable

We do not have client logos to show you. What we have is a first-party build you can inspect: a production platform designed, built, and operated solo by the practice principal — who sits inside a multi-location specialty retailer day to day. Every figure in the case study resolves against the live site it describes.

Inspect the case study

The open shelf

Everything we operate, published

Written to be useful whether or not you ever talk to us, including the cases where the honest answer is that you do not need us.

Before you hire anyone

By trade — the constraint is different in every industry

The architecture essays

Tactical explainers

Everything above is a sample. The library indexes every guide and engagement page on the site — free to read, no email required.

Frequently asked

Who is this practice for?
Multi-unit franchise brands (50-500 units), multi-location specialty retail (10-300 stores), and DTC ecommerce operators ($5-50M revenue). The orchestration shape compounds at that scale. Below those bands, vendor solutions usually cover the surface adequately; above them, enterprise vendors and in-house engineering teams typically build custom.
How is this different from a typical marketing agency?
Most agencies pattern-match to a deck because the people running them do not have operating reps. The practice principal sits inside a multi-location specialty retailer day to day — the 4-question buyer-decision flow + 5-component orchestration checklist + 4-axis governance matrix were derived from operating constraints, not framework decks. The deliverable is operator-grade execution, not a strategy document.
How fast can you start?
Tier 1 engagements typically begin within 1-3 weeks of contract signing. Tier 2 sprints begin within 2-4 weeks. Tier 3 Fractional engagements begin within 4-6 weeks. One to two engagements run in parallel — real calendar capacity, not infinite.

Start with the $10k audit, or bring in the fractional marketing lead

Either way it begins with a 30-minute consultation: scope on the call, terms in writing after.

Same person reads every submission the form records; if the confirmation reports a failure, please try again shortly.

Before any of that: what an engagement actually contains — every deliverable, the week it lands, and what you own at the end, published so you can hold it against anyone else you are considering.

Free — no call required

The Multi-Location AI Swarm Blueprint

Get the deployment order for a marketing swarm across multiple locations — which agent goes first, what it depends on, and what has to be true before agent number two pays for itself.

  • The dependency map: which four foundation agents every other agent reads from, and why deploying a surface agent first strands it.
  • The 90-day sequence, week by week, with the acceptance test that closes each week.
  • The four loops that have to close — capture, decide, act, emit — and the failure mode when any one of them stays open.

Opens on this page immediately. No attachment, no waiting on an email.