Agent for hire · All agents
Local SEM Management Agent
Owns per-location paid search across Google Ads + Bing — rebalances budgets with real per-location attribution.
Hire the agent that runs per-location paid search. Drafts and rotates text ads, shopping ads, and extensions; manages keyword + negative-keyword libraries; allocates budgets per location using the rank-stream and attribution; detects per-location cannibalization where store A bids against store B's branded queries. Wraps Google Ads Editor, SA360, Optmyzr, Marin — does not replace them. Industry analysts put 30-50% of multi-location SEM spend in misallocation at flat-budget operators; this is the agent that fixes it.
- Early-adopter rate
- $1,500–$3,000/mo
- Minimum term
- 6 months
- Context tuning
- 10 days · included
Early-adopter program
First 25 subscribers lock the early-adopter monthly rate for the full 6-month term and get priority influence over the skill backlog. Standard rate after the cap: $3,000–$6,000/mo.
Two paths to running this agent
Self-host with the free deployment guide and run your own instance, or rent the hosted agent and skip the build entirely. The skill library is the same either way — the rental ships with hosting, maintenance, and context-tuning included.
DIY
Self-host with the deployment guide
Free walkthrough of how to deploy sem agent on your own infrastructure. You bring the engineering time and the integrations. You own every artifact end-to-end.
- Effort
- Yours
- Time
- Self-paced
- Cost
- Free
DFY — rental
Rent the hosted agent
We host the runtime, maintain the skill library, and tune the agent to your context at onboarding. You pay a monthly fee. No bespoke customization — new skills go through the shared backlog.
- Effort
- Ours
- Onboarding
- 10 days
- Cost
- $1,500+/mo
What this agent owns
Per-location campaign structure, keyword + negative-keyword libraries, bid + budget allocation, ad copy + extensions, geo-targeting, and cannibalization defense across Google Ads + Bing Ads (+ Yahoo Native where present). Consumes rank-stream for SERP movement and attribution for per-location ROAS. Hands conversion-tracking config back to attribution; hands creative briefs to paid-social-creative when shared assets apply.
Install it where your team already works
The agent listens for inbound requests from any of these surfaces and acts inside its skill boundary.
- Slack
- Microsoft Teams
- Webhooks
- REST API
- Google Sheets
- Notion
- Google Business Profile API
Example asks
- "@sem rebalance budget across the Texas locations using last 30 days of ROAS" (Slack)
- Rank-stream webhook on per-location SERP movement → bid adjustment
- Attribution refresh → weekly per-location budget reallocation
- "@sem find inter-location cannibalization in the Florida region" (Teams)
Skill library
Every skill in the rental package. Status reflects current development state — early-adopter subscribers influence which backlog skills move into development next.
In development
- In development
Per-location bid + budget management
Allocates and paces per-location budgets driven by attribution + rank-stream signals; replaces flat-budget allocation.
- In development
Keyword + negative-keyword library management
Maintains per-location keyword + negative lists at portfolio scale; auto-prunes wasted match types.
- In development
Ad copy + extension drafting
Drafts and rotates text ads, sitelinks, callouts, structured snippets, call extensions; brand-voice + compliance gated.
- In development
Per-location cannibalization defense
Detects same-brand inter-location keyword bidding (P138) and routes locations off each other's branded queries.
P138
- In development
Geo-targeting per location service-area
Configures geo-targeting per location's real service-area radius; consumes master-record service-area fields.
- In development
Scores every draft output against the brand spec; auto-publishes at 0.88+, routes lower scores to editorial queue.
DIY walkthrough: /howto/how-to-set-up-a-brand-voice-gate-for-50-locations
- In development
Per-vertical compliance overlay enforcement
Loads HIPAA / FTC ad-substantiation / state cannabis / financial-services overlays at runtime and gates every output through the relevant rule set.
DIY walkthrough: /howto/how-to-load-per-vertical-compliance-overlays-at-runtime
- In development
Reads the operator's master record (addresses, hours, services, manager bios, license status) and triggers downstream actions on change.
DIY walkthrough: /howto/how-to-write-a-master-record-for-multi-location-operations
What is and is not in the rental
Included
- Hosted agent runtime + integrations
- 10-day context tuning at onboarding (brand spec, master record, integration credentials, autonomy profile)
- Maintained skill library — every skill listed above
- 2 new skill from the shared backlog per quarter
- Weekly + monthly usage reporting
- Subscriber Slack for priority + escalation
- Every artifact the agent produces is yours to keep
Not included
- Bespoke skill development outside the shared backlog
- Custom integrations beyond the listed surfaces
- Strategy / executive layer — handled by the Fractional CMO engagement
- Whole-stack orchestration of multiple agents — handled by the Setup Sprint or Fractional CMO
- Initial build of the productized capability — see /implementations for the one-time setup engagement
Adjacent agents in the swarm
SEM agent works cleanly alongside these agents. Subscribe to multiple to operate the full swarm; subscribe to one to start with the tightest pain point.
Multi-Location Social Publishing Agent
Owns per-location social across FB, IG, TikTok, LinkedIn — drafts, gates, schedules on brand and per platform.
$1,500–$3,000/mo · early adopter · min 6 months
Paid Social Creative Iteration Swarm
Produces 500-2,000 paid-social variants/mo across Meta, TikTok, Snap, Pinterest — fed by ad-performance feedback.
$1,500–$3,500/mo · early adopter · min 6 months
Local-Pack Rank Tracking Agent
Owns the canonical SERP rank-data stream — per-location × per-keyword × per-geo-grid, daily, with SERP-feature + AI-overview tracking.
$500–$1,000/mo · early adopter · min 6 months
Lock the early-adopter rate before the first 25 fill up.
Skill library is still in development. Subscribers at this stage get the lower monthly rate locked for 6 months and priority influence over which backlog skills land first.