Measure swarm · Walk-In-Phone-Attribution Agent · Foot-traffic-integration skill · Build pillar · Published July 11, 2026
How to build foot-traffic integration for multi-location attribution
This guide explains how to architect the foot-traffic-integration skill on the walk-in-phone-attribution agent end-to-end at multi-location multi-vendor franchise attribution scale: per-portfolio per-location per-visit per-canonical-per-vendor-foot-traffic-ingestion + per-per-vendor-event-shape-normalization + per-per-location-visit-spec + per-per-location-visit-to-spend-join + per-per-location-visit-to-receipt-join + per-per-location-visit-to-call-join + per-per-location-visit-to-loyalty-join + per-per-location-MMM-wiring + per-per-vendor-privacy-compliance-gate + per-per-cross-touchpoint-reconciliation + per-per-location-attribution-emission + per-per-visit-audit-trail + per-portfolio audit-trail.
What you will build
- Per-portfolio per-canonical-per-vendor-foot-traffic-ingestion across per-Placer-ai + per-SafeGraph + per-Near + per-Foursquare + per-Veraset + per-Cuebiq + per-X-Mode-Outlogic + per-Onemata + per-Predicio + per-AirSage + per-Streetlight-Data + per-Spectus + per-Adsquare + per-Vista-Insights + per-Pelmorex + per-Allspark + per-OAuth-2.0 + per-API-key + per-shared-secret + per-rate-limit + per-pagination + per-retry + per-DLQ + per-real-time + per-hourly + per-daily + per-weekly + per-batch-vs-stream + per-replay.
- Per-canonical-per-vendor-event-shape-normalization + per-location-visit-spec — per-canonical-visit-record + per-UTC-timestamp + per-geo-coordinate + per-location-pointer canonicalization via store locator + per-deduplication + per-cross-vendor-deduplication + per-visit-timestamp + per-visit-duration + per-visit-dwell-time + per-visit-frequency + per-visit-prior-location-trail + per-visit-cross-location-loyalty.
- Per-canonical-per-location-visit-to-spend + per-receipt + per-call + per-loyalty join — per-Square + per-Toast + per-Lightspeed + per-Clover + per-Shopify-POS + per-Aloha-NCR + per-Micros-Oracle receipt + per-CallRail + per-Invoca + per-CallTrackingMetrics + per-DialogTech call + per-loyalty-master-record-handoff + per-time-window-spec + per-confidence-spec + per-multi-LLM-naturalization-spec.
- Per-canonical-per-location-MMM-wiring + per-vendor-privacy-compliance-gate — per-MMM-input + per-feature-engineering + per-base-vs-incremental-decomposition + per-saturation-curve + per-Bayesian-posterior + per-cross-channel-budget-allocation + per-Robyn-LightweightMMM-PyMC-Marketing-handoff + per-marketing-mix-modeling-handoff + per-per-market-budget-recommendations-handoff + per-CCPA-CPRA-Do-Not-Sell + per-GDPR + per-CASL-Canadian-opt-in + per-PIPEDA + per-Apple-IDFA-AppTrackingTransparency + per-Google-Advertising-ID + per-Android-Privacy-Sandbox + per-iOS-Privacy-Sandbox + per-location-precision-degradation + per-location-aggregation-k-anonymity + per-location-data-retention + per-DSAR + per-right-to-erasure.
- Per-canonical-per-cross-touchpoint-reconciliation + per-location-attribution-emission + per-visit-audit-trail — per-visit-to-receipt-to-call-to-loyalty-master-record-merge + per-multi-LLM-naturalization + per-confidence-scoring + per-FBC-feedback + per-identity-resolution-handoff + per-attribution-stream + per-multi-touch + per-first-touch + per-last-touch + per-position-based + per-data-driven-DDA + per-significance-gating + per-attribution-event-emission-handoff + per-per-location-attribution-models-handoff + per-LTV-math-primitives-handoff + per-per-visit-canonical-audit-record + per-CCPA-CPRA-DSAR + per-GDPR-DPIA + per-CASL-CRTC + per-PIPEDA-OPC + per-Apple-AppTrackingTransparency-attestation + per-immutable-WORM-storage.
Why per-vendor-Placer-ai-single-vendor-foot-traffic breaks at multi-location-multi-vendor franchise attribution scale
Per-vendor-Placer-ai-canonical-single-vendor-foot-traffic ships per-account per-location per-visit primitive. Per-vendor-SafeGraph + Near + Foursquare + Veraset + Cuebiq + X-Mode-Outlogic + Onemata + Predicio + AirSage + Streetlight-Data + Spectus + Adsquare + Vista-Insights + Pelmorex + Allspark-canonical-single-vendor-foot-traffic ship per-vendor per-native single-vendor primitives.
At 1-vendor-1-location-1-visit scale per-account per-location per-visit primitive is enough. At multi-location-multi-vendor franchise attribution scale per-per-vendor-foot-traffic-ingestion + per-per-vendor-event-shape-normalization + per-per-location-visit-spec + per-per-location-visit-to-spend-join + per-per-location-visit-to-receipt-join + per-per-location-visit-to-call-join + per-per-location-visit-to-loyalty-join + per-per-location-MMM-wiring + per-per-vendor-privacy-compliance-gate + per-per-cross-touchpoint-reconciliation + per-per-location-attribution-emission + per-per-visit-audit-trail.
Per-account-location-visit-single-vendor + per-event-shape-normalization-blind + per-cross-vendor-deduplication-blind + per-visit-to-spend-join-blind + per-visit-to-receipt-join-blind + per-visit-to-call-join-blind + per-visit-to-loyalty-join-blind + per-MMM-wiring-blind + per-privacy-compliance-gate-blind + per-cross-touchpoint-reconciliation-blind + per-attribution-emission-blind + per-multi-format-audit-trail-blind.
The operator-side architecture above per-vendor-foot-traffic-data primitive is canonical-per-vendor-foot-traffic-ingestion + per-per-vendor-event-shape-normalization + per-per-location-visit-spec + per-per-location-visit-to-spend-join + per-per-location-visit-to-receipt-join + per-per-location-visit-to-call-join + per-per-location-visit-to-loyalty-join + per-per-location-MMM-wiring + per-per-vendor-privacy-compliance-gate + per-per-cross-touchpoint-reconciliation + per-per-location-attribution-emission + per-per-visit-audit-trail + per-portfolio-audit-trail.
What is in market today
Per-platform per-foot-traffic-data-vendor
Placer.ai, SafeGraph, Near, Foursquare, Veraset, Cuebiq, X-Mode (now Outlogic), Onemata, Predicio, AirSage, Streetlight Data, Spectus, Adsquare, Vista Insights, Pelmorex, Allspark, Unacast, GroundTruth, Skyhook Wireless, Mobilewalla. Per-account per-location per-visit primitive. Per-canonical-per-vendor-foot-traffic-ingestion-canonical-per-vendor-event-shape-normalization-canonical-per-location-visit-spec-canonical-per-location-visit-to-spend-receipt-call-loyalty-join-canonical-per-location-MMM-wiring-canonical-per-vendor-privacy-compliance-gate-canonical-per-cross-touchpoint-reconciliation-canonical-per-location-attribution-emission-canonical-per-visit-audit-trail is not the primitive.
Per-platform per-POS-receipt-vendor
Square, Toast, Lightspeed, Clover, Shopify POS, Aloha NCR, Micros Oracle, Revel Systems, TouchBistro, SpotOn, Hike, Lavu, ParTech, Vend (now part of Lightspeed), Erply, Helcim. Per-account per-location per-receipt primitive. Per-canonical-per-location-receipt-source-canonical-per-location-receipt-cross-vendor-merge-canonical-per-location-receipt-cross-vendor-deduplication-canonical-per-location-receipt-to-visit-time-window-canonical-per-location-receipt-to-visit-confidence is not the primitive.
Per-platform per-MMM-vendor
Robyn (Meta open-source), LightweightMMM (Google open-source), PyMC-Marketing, Recast, Rockerbox MMM, Northbeam, Marketing Evolution, Analytic Edge, Nielsen MMM, Marketing Architects, Hudson River Insights, AnalyticOwl. Per-account per-model per-time-period primitive. Per-canonical-per-location-MMM-wiring-canonical-per-location-MMM-input-spec-canonical-per-location-MMM-feature-engineering-canonical-per-location-MMM-base-vs-incremental-decomposition-canonical-per-location-MMM-saturation-curve-canonical-per-location-MMM-Bayesian-posterior-canonical-per-location-MMM-cross-channel-budget-allocation is not the primitive.
Per-platform per-privacy-mobility-compliance-vendor
OneTrust, Cookiebot, Usercentrics, Didomi, Sourcepoint, TrustArc, BigID, Securiti.ai. Per-account per-consent per-data-subject primitive. Per-canonical-per-vendor-Apple-IDFA-AppTrackingTransparency-canonical-per-vendor-Google-Advertising-ID-canonical-per-vendor-Android-Privacy-Sandbox-canonical-per-vendor-iOS-Privacy-Sandbox-canonical-per-vendor-location-precision-degradation-canonical-per-vendor-location-aggregation-k-anonymity-canonical-per-vendor-location-data-retention is not the primitive.
How the architecture is built
- Per-portfolio per-canonical-per-vendor-foot-traffic-ingestion-substrate. Per-Placer-ai + per-SafeGraph + per-Near + per-Foursquare + per-Veraset + per-Cuebiq + per-X-Mode-Outlogic + per-Onemata + per-Predicio + per-AirSage + per-Streetlight-Data + per-Spectus + per-Adsquare + per-Vista-Insights + per-Pelmorex + per-Allspark + per-OAuth-2.0 + per-API-key + per-shared-secret + per-rate-limit + per-pagination + per-retry + per-DLQ + per-real-time + per-hourly + per-daily + per-weekly + per-batch-vs-stream + per-replay canonical-ingestion.
- Per-portfolio per-canonical-per-vendor-event-shape-normalization. Per-canonical-visit-record + per-UTC-timestamp + per-geo-coordinate + per-location-pointer + per-deduplication + per-cross-vendor-deduplication canonical-normalization.
- Per-portfolio per-canonical-per-location-visit-spec. Per-visit-timestamp + per-visit-duration + per-visit-dwell-time + per-visit-frequency + per-visit-prior-location-trail + per-visit-cross-location-loyalty canonical-visit.
- Per-portfolio per-canonical-per-location-visit-to-spend-join. Per-time-window + per-confidence + per-multi-LLM-naturalization canonical-spend-join.
- Per-portfolio per-canonical-per-location-visit-to-receipt-join. Per-Square + per-Toast + per-Lightspeed + per-Clover + per-Shopify-POS + per-Aloha-NCR + per-Micros-Oracle + per-cross-vendor-merge + per-cross-vendor-deduplication + per-time-window + per-confidence canonical-receipt-join.
- Per-portfolio per-canonical-per-location-visit-to-call-join. Per-CallRail + per-Invoca + per-CallTrackingMetrics + per-DialogTech + per-time-window + per-confidence canonical-call-join.
- Per-portfolio per-canonical-per-location-visit-to-loyalty-join. Per-loyalty-source + per-time-window + per-confidence + per-loyalty-master-record-handoff canonical-loyalty-join.
- Per-portfolio per-canonical-per-location-MMM-wiring. Per-MMM-input + per-feature-engineering + per-base-vs-incremental-decomposition + per-saturation-curve + per-Bayesian-posterior + per-cross-channel-budget-allocation + per-Robyn-LightweightMMM-PyMC-Marketing-handoff + per-marketing-mix-modeling-handoff + per-per-market-budget-recommendations-handoff canonical-MMM.
- Per-portfolio per-canonical-per-vendor-privacy-compliance-gate. Per-CCPA-CPRA + per-GDPR + per-CASL + per-PIPEDA + per-Apple-IDFA-AppTrackingTransparency + per-Google-Advertising-ID + per-Android-Privacy-Sandbox + per-iOS-Privacy-Sandbox + per-location-precision-degradation + per-location-aggregation-k-anonymity + per-location-data-retention + per-DSAR + per-right-to-erasure canonical-privacy.
- Per-portfolio per-canonical-per-cross-touchpoint-reconciliation. Per-visit-to-receipt-to-call-to-loyalty-master-record-merge + per-multi-LLM-naturalization + per-confidence-scoring + per-FBC-feedback + per-identity-resolution-handoff canonical-reconciliation.
- Per-portfolio per-canonical-per-location-attribution-emission. Per-attribution-stream + per-multi-touch + per-first-touch + per-last-touch + per-position-based + per-data-driven-DDA + per-significance-gating + per-attribution-event-emission-handoff + per-per-location-attribution-models-handoff + per-LTV-math-primitives-handoff canonical-attribution.
- Per-portfolio per-canonical-per-visit-audit-trail + per-portfolio-audit-trail. Per-visit-canonical-audit-record + per-CCPA-CPRA-DSAR + per-GDPR-DPIA + per-CASL-CRTC + per-PIPEDA-OPC + per-Apple-AppTrackingTransparency + per-immutable-WORM canonical-audit.
- Per-portfolio per-walk-in-phone-attribution-agent-canonical-bundle. Per-foot-traffic-analytics + per-foot-traffic-data-ingestion + per-attribution-event-emission + per-per-location-attribution-models + per-attribution-analysis + per-marketing-attribution-software + per-marketing-mix-modeling + per-customer-journey-tracking + per-cross-touchpoint-identity-resolution canonical-bundle.
Frequently asked questions
What is foot-traffic integration for multi-location attribution?
Foot-traffic integration runs per-portfolio per-location per-visit per-canonical-per-vendor-foot-traffic-ingestion (per-Placer-ai-canonical + per-SafeGraph-canonical + per-Near-canonical + per-Foursquare-canonical + per-Veraset-canonical + per-Cuebiq-canonical + per-X-Mode-Outlogic-canonical + per-Onemata-canonical + per-Predicio-canonical + per-AirSage-canonical + per-Streetlight-Data-canonical + per-Spectus-canonical + per-Adsquare-canonical + per-Vista-Insights-canonical + per-Pelmorex-canonical + per-Allspark-canonical per-canonical-vendor) + per-canonical-per-vendor-event-shape-normalization + per-canonical-per-location-visit-spec (per-visit-timestamp + per-visit-duration + per-visit-dwell-time + per-visit-frequency + per-visit-prior-location-trail + per-visit-cross-location-loyalty per-canonical-visit) + per-canonical-per-location-visit-to-spend-join + per-canonical-per-location-visit-to-receipt-join + per-canonical-per-location-visit-to-call-join + per-canonical-per-location-visit-to-loyalty-join + per-canonical-per-location-MMM-wiring + per-canonical-per-vendor-privacy-compliance-gate + per-canonical-per-cross-touchpoint-reconciliation + per-canonical-per-location-attribution-emission + per-canonical-per-visit-audit-trail + per-portfolio audit-trail.
Why does per-vendor-Placer-ai-canonical-single-vendor-foot-traffic break at multi-location-multi-vendor franchise attribution scale?
Per-vendor-Placer-ai-canonical-single-vendor-foot-traffic ships per-account per-location per-visit primitive. Per-vendor-SafeGraph-canonical + per-Near-canonical + per-Foursquare-canonical + per-Veraset-canonical + per-Cuebiq-canonical + per-X-Mode-Outlogic-canonical + per-Onemata-canonical + per-Predicio-canonical + per-AirSage-canonical + per-Streetlight-Data-canonical + per-Spectus-canonical + per-Adsquare-canonical + per-Vista-Insights-canonical + per-Pelmorex-canonical + per-Allspark-canonical-single-vendor-foot-traffic ship per-vendor per-native single-vendor primitives. At 1-vendor-1-location-1-visit scale per-account per-location per-visit primitive is enough. At multi-location-multi-vendor franchise attribution scale per-canonical-per-vendor-foot-traffic-ingestion + per-canonical-per-vendor-event-shape-normalization + per-canonical-per-location-visit-spec + per-canonical-per-location-visit-to-spend-join + per-canonical-per-location-visit-to-receipt-join + per-canonical-per-location-visit-to-call-join + per-canonical-per-location-visit-to-loyalty-join + per-canonical-per-location-MMM-wiring + per-canonical-per-vendor-privacy-compliance-gate + per-canonical-per-cross-touchpoint-reconciliation + per-canonical-per-location-attribution-emission + per-canonical-per-visit-audit-trail.
How does per-portfolio per-canonical-per-vendor-foot-traffic-ingestion + per-event-shape-normalization + per-visit-spec work?
Per-portfolio per-canonical-per-vendor-foot-traffic-ingestion runs per-portfolio per-canonical-per-vendor-API-endpoint-spec + per-canonical-per-vendor-API-authentication-spec (per-OAuth-2.0 + per-API-key + per-shared-secret per-canonical-auth) + per-canonical-per-vendor-rate-limit-spec + per-canonical-per-vendor-pagination-spec + per-canonical-per-vendor-retry-spec + per-canonical-per-vendor-DLQ-spec + per-canonical-per-vendor-poll-cadence-spec (per-real-time + per-hourly + per-daily + per-weekly per-canonical-cadence) + per-canonical-per-vendor-batch-vs-stream-spec + per-canonical-per-vendor-replay-spec. Per-canonical-per-vendor-event-shape-normalization runs per-portfolio per-canonical-per-vendor-event-canonical-visit-record (per-vendor + per-visit-ID + per-location-ID + per-device-ID + per-visit-start-timestamp + per-visit-end-timestamp + per-visit-duration + per-visit-dwell-time + per-visit-confidence-score + per-visit-source-prior-location-trail + per-visit-source-attribution-payload per-canonical-record) + per-canonical-per-vendor-event-timestamp-canonicalization-UTC + per-canonical-per-vendor-event-geo-coordinate-canonicalization + per-canonical-per-vendor-event-location-pointer-canonicalization-via-store-locator + per-canonical-per-vendor-event-deduplication-spec + per-canonical-per-vendor-event-cross-vendor-deduplication-spec.
What does per-portfolio per-canonical-per-location-visit-to-spend + per-receipt + per-call + per-loyalty join do?
Per-portfolio per-canonical-per-location-visit-to-spend-join runs per-portfolio per-canonical-per-location-visit-to-spend-time-window-spec + per-canonical-per-location-visit-to-spend-confidence-spec + per-canonical-per-location-visit-to-spend-multi-LLM-naturalization-spec. Per-canonical-per-location-visit-to-receipt-join runs per-portfolio per-canonical-per-location-receipt-source-spec (per-Square + per-Toast + per-Lightspeed + per-Clover + per-Shopify-POS + per-Aloha-NCR + per-Micros-Oracle per-canonical-receipt-source) + per-canonical-per-location-receipt-cross-vendor-merge + per-canonical-per-location-receipt-cross-vendor-deduplication + per-canonical-per-location-receipt-to-visit-time-window-spec + per-canonical-per-location-receipt-to-visit-confidence-spec. Per-canonical-per-location-visit-to-call-join runs per-portfolio per-canonical-per-location-call-source-spec (per-CallRail + per-Invoca + per-CallTrackingMetrics + per-DialogTech per-canonical-call-source) + per-canonical-per-location-call-to-visit-time-window-spec + per-canonical-per-location-call-to-visit-confidence-spec. Per-canonical-per-location-visit-to-loyalty-join runs per-portfolio per-canonical-per-location-loyalty-source-spec + per-canonical-per-location-loyalty-to-visit-time-window-spec + per-canonical-per-location-loyalty-to-visit-confidence-spec + per-canonical-per-location-loyalty-master-record-handoff (sibling at /cross-banner-loyalty-platform-integration).
What does per-portfolio per-canonical-per-location-MMM-wiring + per-vendor-privacy-compliance-gate + per-cross-touchpoint-reconciliation do?
Per-portfolio per-canonical-per-location-MMM-wiring runs per-portfolio per-canonical-per-location-MMM-input-spec + per-canonical-per-location-MMM-feature-engineering + per-canonical-per-location-MMM-base-vs-incremental-decomposition + per-canonical-per-location-MMM-saturation-curve-spec + per-canonical-per-location-MMM-Bayesian-posterior + per-canonical-per-location-MMM-cross-channel-budget-allocation + per-canonical-per-location-MMM-Robyn-LightweightMMM-PyMC-Marketing-handoff + per-canonical-per-location-MMM-handoff-to-marketing-mix-modeling-skill (sibling at /marketing-mix-modeling) + per-canonical-per-location-MMM-handoff-to-per-market-budget-recommendations-skill (sibling at /per-market-budget-recommendations). Per-canonical-per-vendor-privacy-compliance-gate runs per-portfolio per-canonical-per-vendor-CCPA-CPRA-Do-Not-Sell-attestation + per-canonical-per-vendor-GDPR-consent-attestation + per-canonical-per-vendor-CASL-Canadian-opt-in-attestation + per-canonical-per-vendor-PIPEDA-consent-attestation + per-canonical-per-vendor-Apple-IDFA-AppTrackingTransparency-compliance + per-canonical-per-vendor-Google-Advertising-ID-compliance + per-canonical-per-vendor-Android-Privacy-Sandbox-compliance + per-canonical-per-vendor-iOS-Privacy-Sandbox-compliance + per-canonical-per-vendor-location-precision-degradation-spec + per-canonical-per-vendor-location-aggregation-k-anonymity-spec + per-canonical-per-vendor-location-data-retention-spec + per-canonical-per-vendor-DSAR-handling + per-canonical-per-vendor-right-to-erasure. Per-canonical-per-cross-touchpoint-reconciliation runs per-portfolio per-canonical-per-cross-touchpoint-visit-to-receipt-to-call-to-loyalty-master-record-merge + per-canonical-per-cross-touchpoint-multi-LLM-naturalization + per-canonical-per-cross-touchpoint-confidence-scoring + per-canonical-per-cross-touchpoint-FBC-feedback + per-canonical-per-cross-touchpoint-identity-resolution-handoff (sibling at /how-to-build-cross-touchpoint-identity-resolution-at-multi-location-scale).
What does per-portfolio per-canonical-per-location-attribution-emission + per-audit-trail + per-walk-in-phone-attribution-agent-canonical-bundle do?
Per-portfolio per-canonical-per-location-attribution-emission runs per-portfolio per-canonical-per-location-attribution-stream-spec + per-canonical-per-location-attribution-multi-touch-spec + per-canonical-per-location-attribution-first-touch-spec + per-canonical-per-location-attribution-last-touch-spec + per-canonical-per-location-attribution-position-based-spec + per-canonical-per-location-attribution-data-driven-DDA-spec + per-canonical-per-location-attribution-significance-gating-spec + per-canonical-per-location-attribution-handoff-to-attribution-event-emission-skill (sibling at /attribution-event-emission) + per-canonical-per-location-attribution-handoff-to-per-location-attribution-models-skill (sibling at /per-location-attribution-models) + per-canonical-per-location-attribution-handoff-to-LTV-math-primitives-skill (sibling at /ltv-math-primitives). Per-canonical-per-visit-audit-trail runs per-portfolio per-canonical-per-visit-canonical-audit-record (per-visit-ID + per-vendor-pointer + per-location-pointer + per-device-ID-hash + per-visit-confidence + per-visit-source-attribution-payload + per-receipt-join-record + per-call-join-record + per-loyalty-join-record + per-cross-touchpoint-reconciliation-record + per-MMM-input-record + per-privacy-compliance-attestation + per-attribution-decision per-canonical-audit-record) + per-canonical-CCPA-CPRA-DSAR-export + per-canonical-GDPR-DPIA-export + per-canonical-CASL-CRTC-export + per-canonical-PIPEDA-OPC-export + per-canonical-Apple-AppTrackingTransparency-attestation-export + per-canonical-immutable-WORM-storage. Per-walk-in-phone-attribution-agent-canonical-bundle integrates the foot-traffic-integration skill with sibling skills on the same agent: per-canonical-foot-traffic-analytics (parent commercial pillar at /foot-traffic-analytics) + per-canonical-foot-traffic-data-ingestion (sibling commercial pillar at /foot-traffic-data-ingestion) + per-canonical-attribution-event-emission (sibling commercial pillar at /attribution-event-emission) + per-canonical-per-location-attribution-models (sibling commercial pillar at /per-location-attribution-models) + per-canonical-attribution-analysis (sibling commercial pillar at /attribution-analysis) + per-canonical-marketing-attribution-software (sibling commercial pillar at /marketing-attribution-software) + per-canonical-marketing-mix-modeling (sibling commercial pillar at /marketing-mix-modeling) + per-canonical-customer-journey-tracking (sibling commercial pillar at /customer-journey-tracking) + per-canonical-cross-touchpoint-identity-resolution (sibling build-pillar at /how-to-build-cross-touchpoint-identity-resolution-at-multi-location-scale).
Engage the walk-in-phone-attribution agent
Per-portfolio per-location per-visit per-canonical-per-vendor-foot-traffic-ingestion + per-per-vendor-event-shape-normalization + per-per-location-visit-spec + per-per-location-visit-to-spend-join + per-per-location-visit-to-receipt-join + per-per-location-visit-to-call-join + per-per-location-visit-to-loyalty-join + per-per-location-MMM-wiring + per-per-vendor-privacy-compliance-gate + per-per-cross-touchpoint-reconciliation + per-per-location-attribution-emission + per-per-visit-audit-trail + per-portfolio audit-trail shipped as the orchestration layer above your existing per-foot-traffic-data-vendor + per-POS-receipt-vendor + per-MMM-vendor + per-privacy-mobility-compliance-vendor primitive.
Related reading
- Foot traffic analytics (parent commercial pillar — buyer-outcome framing)
- Cross-touchpoint identity resolution at multi-location scale (sibling build-pillar — identity-resolution handoff for cross-touchpoint reconciliation)
- Marketing mix modeling (sibling commercial pillar — downstream consumer of foot-traffic-integrated MMM inputs)