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Territory Analysis + Market Scoring Agent
Franchise-developer decisioning surface — per-market buy/skip/probe scoring with demographics, foot-traffic, real-estate, and FDD territorial-protection gating.
Hire the agent that scores every candidate market for next-unit growth. Ingests Census + ESRI + Mosaic demographics, Placer.ai + SafeGraph foot-traffic, Crexi + LoopNet real-estate listings, and your existing-unit P&L look-alikes; outputs per-market buy/skip/probe-deeper recommendations with confidence intervals, cannibalization risk against existing clusters, and FDD territorial-protection gating. Replaces Buxton / Tango / SiteZeus ($25-100k/year) for franchise systems at 50+ units with 10+ candidate markets per quarter.
- Early-adopter rate
- $2,000–$4,000/mo
- Minimum term
- 6 months
- Context tuning
- 10 days · included
Early-adopter program
First 25 subscribers lock the early-adopter monthly rate for the full 6-month term and get priority influence over the skill backlog. Standard rate after the cap: $5,000–$10,000/mo.
Two paths to running this agent
Self-host with the free deployment guide and run your own instance, or rent the hosted agent and skip the build entirely. The skill library is the same either way — the rental ships with hosting, maintenance, and context-tuning included.
DIY
Self-host with the deployment guide
Free walkthrough of how to deploy territory agent on your own infrastructure. You bring the engineering time and the integrations. You own every artifact end-to-end.
- Effort
- Yours
- Time
- Self-paced
- Cost
- Free
DFY — rental
Rent the hosted agent
We host the runtime, maintain the skill library, and tune the agent to your context at onboarding. You pay a monthly fee. No bespoke customization — new skills go through the shared backlog.
- Effort
- Ours
- Onboarding
- 10 days
- Cost
- $2,000+/mo
What this agent owns
The franchise-developer decisioning surface for next-unit growth. Consumes demographic, foot-traffic, real-estate, and existing-unit performance data; produces per-market scoring with confidence intervals, recommended next-unit territories, cannibalization-risk on existing-unit drive-time clusters, and FDD territorial-protection composition through the compliance overlay. Premium decisioning-surface (no canonical stream emitted downstream) — the recommendation IS the output. Composes with the campaign-landing-page generator to auto-produce per-territory franchise-recruitment pitch pages.
Install it where your team already works
The agent listens for inbound requests from any of these surfaces and acts inside its skill boundary.
- Slack
- Microsoft Teams
- Webhooks
- REST API
- Google Sheets
- Notion
Example asks
- "@territory score these 12 candidate ZIP codes for the next 8 units" (Slack)
- Quarterly scheduled market-scan refresh against updated existing-unit performance correlations
- Franchise-developer submits candidate-market list via dashboard form
- Existing-unit anomaly fires → re-evaluate cannibalization risk for nearby pending markets
Skill library
Every skill in the rental package. Status reflects current development state — early-adopter subscribers influence which backlog skills move into development next.
In development
- In development
Demographic data ingestion
Ingests Census ACS, ESRI Tapestry, and Mosaic household-cluster data for every candidate market with drive-time isochrones and radial trade-area polygons.
- In development
Foot-traffic ingestion
Ingests Placer.ai, SafeGraph, and Veraset foot-traffic data for trade-area visit patterns and competitor draw.
- In development
Real-estate listing + cost ingestion
Ingests Crexi, LoopNet, and CRE-broker feeds; produces per-market cost-per-sqft analysis against site requirements.
- In development
Competitor density mapping
Maps per-vertical competitor coverage by SIC code across every candidate market and trade area.
- In development
Existing-unit look-alike modeling
Correlates candidate-market demographics + traffic against existing-unit P&L to produce look-alike performance forecasts.
- In development
FDD territorial-protection gating
Composes with the FDD compliance overlay to enforce contractual territorial-protection rules before any market is recommended.
- In development
Per-market scoring with confidence intervals
Produces buy / skip / probe-deeper recommendations per candidate market with quantified confidence intervals and downside scenarios.
Backlog — subscribers prioritize one at a time
These skills are mapped from the 248-loop SKU research backlog. We build one at a time, in sequence, with active subscribers voting on which goes next. One skill per quarter is included in the base rental; subscribers can request more through a separate skill-accelerator add-on.
- Backlog · subscriber-prioritized
Cannibalization-risk scoring
Models drive-time overlap between candidate markets and existing-unit clusters; quantifies revenue cannibalization risk.
Suggest a skill
The backlog is open-ended. If the skill you need is not on this list, propose it during onboarding or anytime through your subscriber Slack — every active subscriber gets a vote on what moves into development next.
What is and is not in the rental
Included
- Hosted agent runtime + integrations
- 10-day context tuning at onboarding (brand spec, master record, integration credentials, autonomy profile)
- Maintained skill library — every skill listed above
- 2 new skill from the shared backlog per quarter
- Weekly + monthly usage reporting
- Subscriber Slack for priority + escalation
- Every artifact the agent produces is yours to keep
Not included
- Bespoke skill development outside the shared backlog
- Custom integrations beyond the listed surfaces
- Strategy / executive layer — handled by the Fractional CMO engagement
- Whole-stack orchestration of multiple agents — handled by the Setup Sprint or Fractional CMO
- Initial build of the productized capability — see /implementations for the one-time setup engagement
Adjacent agents in the swarm
Territory agent works cleanly alongside these agents. Subscribe to multiple to operate the full swarm; subscribe to one to start with the tightest pain point.
Per-Location Rollup + Executive Reporting Agent
CFO / board / PE-sponsor / franchisee-council reporting surface — cohort-framed rollups, drivers analysis, forward-looking recommendations.
$1,500–$3,000/mo · early adopter · min 6 months
Offline Attribution Intelligence Agent
Surface-as-foundation hybrid — answers which marketing dollar generated which revenue dollar at which store.
$3,000–$5,000/mo · early adopter · min 6 months
Per-Location Page Generator Agent
Produces canonical location + service pages with schema.org markup, distinctness gating, and master-record sync.
$1,500–$2,500/mo · early adopter · min 6 months
Lock the early-adopter rate before the first 25 fill up.
Skill library is still in development. Subscribers at this stage get the lower monthly rate locked for 6 months and priority influence over which backlog skills land first.