Done-for-you offer · Fractional CMO with AI Swarm · cross-domain-data-integration skill
Completions orchestrates NAP-change propagation across the multi-location directory graph
Operators running 50-1,500 multi-location service brands work above a strong directory-aggregator + Knowledge-Graph + identity-resolution primitives layer (Yext + Brightlocal + Moz Local + Whitespark + Synup + Foursquare + Apple Maps + Bing Places for tier-1 aggregators; Express Update + Acxiom + Data Axle + Neustar Localeze + Factual + Foursquare Pinpoint for tier-2 data aggregators; Healthgrades + Zocdoc + Vitals + OpenTable + Resy + TripAdvisor + Booking.com + Vrbo + Houzz + Angi + HomeAdvisor + Thumbtack + Avvo + LegalMatch for tier-3 vertical directories; BBB + local-chamber + per-state-AG-business-registry + per-municipal-government for tier-4 government and chamber directories; Google Search + Bing Search + Yandex + DuckDuckGo + Brave Search local panels + Google Knowledge Graph + Bing Knowledge Graph + Wikidata for tier-5 search-engine local panels; sameAs-graph + per-domain-NAP-fingerprint matching for identity resolution). The orchestration layer that sits above those primitives — per-change ingestion from operator master-record canonical event-stream, per-destination propagation across the 50+ destination surface, per-destination dependency graph and per-source-priority tier, cross-domain identity resolution, per- change conflict detection and resolution, human-routing fallback, per-vertical compliance overlay, audit-trail retention — is operator-side architecture. Aggregator sync cadence varies substantially across the directory graph; the orchestration layer tracks it and surfaces drift to the operator. Completions orchestrates the cross-domain-data-integration skill on the citation-link-build agent end-to-end and coordinates it with the master-record-canonicalization, schema-audit-remediation, and compliance-overlay-manager siblings. Operator owns every artifact: master record, aggregator credentials, Knowledge Graph entity claims, sameAs-graph, brand spec, compliance overlay, audit trail. Operator can in-house at any time.
Published September 24, 2026
What we orchestrate every change-event
Per-change ingestion from operator master-record canonical event-stream (per-location address + suite number + hours + phone + service areas + categories + amenities + payment methods + parking + accessibility). Per-destination propagation across 50+ directory destinations: tier-1 aggregators (Yext + Brightlocal + Moz Local + Whitespark + Synup + Foursquare + Apple Maps + Bing Places), tier-2 data aggregators (Express Update + Acxiom + Data Axle + Neustar Localeze + Factual + Foursquare Pinpoint), tier-3 vertical directories (Healthgrades + Zocdoc + Vitals + OpenTable + Resy + TripAdvisor + Booking.com + Vrbo + Houzz + Angi + HomeAdvisor + Thumbtack + Avvo + LegalMatch + per-vertical industry directories), tier-4 government + chamber + non-profit directories (BBB + local-chamber + per-state-AG-business-registry + per-municipal-government), tier-5 search-engine local panels (Google Search + Bing Search + Yandex + DuckDuckGo + Brave Search local panels + Google Knowledge Graph + Bing Knowledge Graph).
Per-destination dependency graph + per-source-priority tier + per-API rate-limit + per-aggregator sync-latency budget tracking. Cross-domain identity resolution via Wikidata + Google Knowledge Graph + Bing Knowledge Graph + sameAs-graph + per-domain-NAP-fingerprint matching. Per-change conflict detection across destinations via an LLM-classifier ensemble plus automatic conflict resolution with human-routing fallback for low-confidence cases. Per-change audit-trail retention on WORM storage in the operator cloud account with per-statute retention windows that operator counsel sets.
Where the orchestration above directory-aggregator, Knowledge-Graph, and identity-resolution primitives compounds at portfolio scale
The vendor primitives are strong. Tier-1 aggregators push updates into the wider directory graph. Tier-2 data aggregators feed the long tail. Tier-3 vertical directories serve specific service categories. Tier-4 government and chamber directories carry authoritative civic signal. Tier-5 search-engine local panels surface the canonical entity. The orchestration above those primitives is what compounds at multi-location scale. Per-NAP-change propagation across the 50+ destination surface sits above per-aggregator API contracts with rate-limit and sync-latency tracking. Per-destination dependency graph sits above event-driven architecture. Cross-domain identity resolution sits above the sameAs-graph and per-domain-NAP- fingerprint matching with operator-maintained per-domain entity-claim provenance. Per-change conflict detection sits above an LLM-classifier ensemble with operator-versioned classification taxonomy. Human-routing fallback sits above operator-counsel-approved escalation rules. Per-vertical compliance overlay sits above a policy-as-code gate (OPA Rego, AWS Cedar, Casbin, Cerbos, Oso) that counsel reviews. Audit-trail retention sits above WORM storage in the operator cloud account with per-statute retention windows operator counsel sets.
Completions coordinates this orchestration layer under a Tier 3 Fractional CMO with AI Swarm engagement (1-2 days/wk embedded), tying the citation-link-build agent to the master-record-canonicalization, schema-audit-remediation, and compliance-overlay-manager siblings.
How the engagement progresses
Tier 1 AI Readiness Assessment (2-3 weeks, diagnostic). Completions audits the operator current NAP-change propagation operation across seven axes — per-change ingestion baseline + per-destination propagation coverage + per-destination dependency graph maturity + cross-domain identity resolution + per-change conflict detection + per-vertical compliance overlay + per-change audit-trail retention. Deliverable: gap-pack report.
Tier 2 AI Swarm Setup Sprint (4-8 weeks, build with 30-day operating tail). Completions builds the NAP-change propagation orchestration on operator infrastructure — nap-change-propagation-orchestration + cross-domain-data-integration + per-aggregator-drift-detection + per-destination-conflict-detection + per-destination-conflict-resolution on the citation-link-build agent + change-event-emission on master-record-canonicalization + per-jurisdiction-overlay-config on compliance-overlay-manager + sameAs-graph maintenance on schema-audit-remediation.
Tier 3 Fractional CMO with AI Swarm ( month, 6-month minimum, 1-2 days/wk embedded). Completions continues operating the NAP-change propagation with daily per-destination propagation review + weekly cross-domain identity resolution audit + monthly per-aggregator credential refresh + quarterly per-vertical compliance overlay update + per-event conflict-resolution coordination + cross-agent swarm coordination.
Frequently asked
What does "Completions orchestrates NAP-change propagation across your multi-location directory graph" actually deliver?
Completions coordinates per-NAP-change propagation orchestration across the operator multi-location directory graph above a strong directory-aggregator + Knowledge-Graph + identity-resolution primitives layer (Yext + Brightlocal + Moz Local + Whitespark + Synup + Foursquare + Apple Maps + Bing Places for tier-1 aggregators; Express Update + Acxiom + Data Axle + Neustar Localeze + Factual + Foursquare Pinpoint for tier-2 data aggregators; Healthgrades + Zocdoc + Vitals + OpenTable + Resy + TripAdvisor + Booking.com + Vrbo + Houzz + Angi + HomeAdvisor + Thumbtack + Avvo + LegalMatch + per-vertical industry directories for tier-3 vertical directories; BBB + local-chamber + per-state-AG-business-registry + per-municipal-government for tier-4 government + chamber directories; Google Search + Bing Search + Yandex + DuckDuckGo + Brave Search local panels + Google Knowledge Graph + Bing Knowledge Graph + Wikidata for tier-5 search-engine local panels). Per-change ingestion from operator master-record canonical event-stream (per-location address + suite number + hours + phone + service areas + categories + amenities + payment methods + parking + accessibility). Per-destination propagation across 50+ directory destinations with per-aggregator API contracts + per-destination rate-limit + per-aggregator sync-latency budget tracking. Cross-domain identity resolution via Wikidata + Google Knowledge Graph + Bing Knowledge Graph + sameAs-graph + per-domain-NAP-fingerprint matching with operator-maintained per-domain entity-claim provenance. Per-change conflict detection across destinations via an LLM-classifier ensemble with operator-versioned classification taxonomy. Automatic conflict resolution plus human-routing fallback for low-confidence cases against operator-counsel-approved escalation rules. Per-vertical compliance overlay (HIPAA when health-adjacent + state medical-board when applicable + FDA OPDP + DEA + ATF + Metrc + alcohol DISCUS + tobacco FDA + state financial + state-AG UDAP) on every NAP-change emission expressed as a policy-as-code gate (OPA Rego, AWS Cedar, Casbin, Cerbos, Oso). Per-change audit-trail retention on WORM storage in the operator cloud account with per-statute retention windows (SEC + FINRA + SOX + HIPAA + state-AG) operator counsel sets. Operator owns every artifact: master record, aggregator credentials, Knowledge Graph entity claims, sameAs-graph, per-domain-NAP-fingerprint registry, brand spec, compliance overlay, audit trail. Completions owns the swarm orchestration on the citation-link-build agent and its coordination with the master-record-canonicalization, schema-audit-remediation, and compliance-overlay-manager siblings.
Where does the orchestration layer above directory-aggregator + Knowledge-Graph + identity-resolution primitives compound at multi-location directory-graph scale?
Tier-1 aggregator vendors (Yext + Brightlocal + Moz Local + Whitespark + Synup + Foursquare + Apple Maps + Bing Places), tier-2 data aggregators (Express Update + Acxiom + Data Axle + Neustar Localeze + Factual + Foursquare Pinpoint), tier-3 vertical directories (Healthgrades + Zocdoc + Vitals + OpenTable + Resy + TripAdvisor + Booking.com + Vrbo + Houzz + Angi + HomeAdvisor + Thumbtack + Avvo + LegalMatch), tier-4 government and chamber directories (BBB + local-chamber + per-state-AG-business-registry + per-municipal-government), tier-5 search-engine local panels (Google Search + Bing Search + Yandex + DuckDuckGo + Brave Search local panels + Google Knowledge Graph + Bing Knowledge Graph + Wikidata), and identity-resolution tooling (sameAs-graph + per-domain-NAP-fingerprint matching) ship strong primitives. The orchestration layer above them is operator-side architecture, and at multi-location directory-graph scale it spans seven workstreams: (1) per-NAP-change propagation across 50+ directory destinations sitting above per-aggregator API contracts with per-destination rate-limit and sync-latency budget tracking; (2) per-destination dependency graph and per-source-priority tier sitting above event-driven architecture (Temporal + AWS Step Functions + Apache Airflow + Dagster + Prefect); (3) cross-domain identity resolution via Wikidata + Google Knowledge Graph + Bing Knowledge Graph + sameAs-graph + per-domain-NAP-fingerprint matching, with operator-maintained per-domain entity-claim provenance; (4) per-change conflict detection across destinations via an LLM-classifier ensemble with operator-versioned classification taxonomy; (5) human-routing fallback for low-confidence conflict resolution sitting above operator-counsel-approved escalation rules; (6) per-vertical compliance overlay (HIPAA + state medical-board + FDA OPDP + DEA + ATF + Metrc + alcohol DISCUS + tobacco FDA + state financial + state-AG UDAP) on every NAP-change emission expressed as a policy-as-code gate (OPA Rego, AWS Cedar, Casbin, Cerbos, Oso) that counsel reviews; (7) per-change audit-trail retention on WORM storage in the operator cloud account with per-statute retention windows (SEC + FINRA + SOX + HIPAA + state-AG) that operator counsel sets. Completions coordinates this orchestration layer under a Tier 3 Fractional CMO with AI Swarm engagement.
What does the engagement look like across Tier 1 → Tier 2 → Tier 3?
Tier 1 AI Readiness Assessment (2-3 weeks, diagnostic): Completions audits the operator current NAP-change propagation operation across seven axes — per-change ingestion baseline + per-destination propagation coverage + per-destination dependency graph maturity + cross-domain identity resolution + per-change conflict detection + per-vertical compliance overlay + per-change audit-trail retention. Deliverable: gap-pack report. Tier 2 AI Swarm Setup Sprint (4-8 weeks, build with 30-day operating tail): Completions builds the NAP-change propagation orchestration on operator infrastructure — nap-change-propagation-orchestration + cross-domain-data-integration + per-aggregator-drift-detection + per-destination-conflict-detection + per-destination-conflict-resolution on citation-link-build agent + change-event-emission on master-record-canonicalization + per-jurisdiction-overlay-config on compliance-overlay-manager + sameAs-graph maintenance on schema-audit-remediation. Tier 3 Fractional CMO with AI Swarm (6-month minimum, 1-2 days/wk embedded): Completions continues operating the NAP-change propagation with daily per-destination propagation review + weekly cross-domain identity resolution audit + monthly per-aggregator credential refresh + quarterly per-vertical compliance overlay update + per-event conflict-resolution coordination + cross-agent swarm coordination.
Who owns the master record, aggregator credentials, and audit trail during engagement?
Operator owns 100% of every artifact: master record (per-location canonical facts in operator data infrastructure), aggregator credentials (Yext + Brightlocal + Moz Local + Whitespark + Synup + Foursquare + Apple Maps + Bing Places + Express Update + Acxiom + Data Axle + Neustar Localeze + Factual + Foursquare Pinpoint + Healthgrades + Zocdoc + Vitals + OpenTable + Resy + TripAdvisor + per-vertical industry directories + BBB + local-chamber + per-state-AG-business-registry under operator billing + operator credentials), Knowledge Graph entity IDs (Google Knowledge Graph + Bing Knowledge Graph + Wikidata under operator-controlled entity-claim process), sameAs-graph (operator-owned + operator-maintained), per-domain-NAP-fingerprint registry (operator-owned), brand spec (versioned in operator repo), compliance overlay (rule library in operator repo with attorney-approved updates), per-destination dependency graph (versioned in operator repo with operator-team-maintained per-aggregator API documentation), propagation orchestration code (in operator repo with operator-controlled deploy pipeline), LLM prompts (in operator repo), audit trail (retention infrastructure on operator cloud account with WORM-storage when SEC + FINRA + SOX + HIPAA + state-AG retention required). Completions owns: the orchestration knowledge — how to design per-destination propagation + how to tune cross-domain identity resolution + how to debug per-aggregator dependency graph cascades + how to coordinate the propagation with master-record-canonicalization + schema-audit-remediation + compliance-overlay-manager siblings. The operator can in-house at any time; Completions credentials revoke immediately on engagement-end.
What does Completions commit to reporting on a Tier 3 engagement?
Tier 3 engagements report against a pre-engagement baseline that the Tier 1 assessment establishes for the operator stack. The reporting cycle covers six workstreams: (1) per-NAP-change propagation coverage observed across the operator directory-destination surface, with the per-destination event-emission completeness rate the propagation depends on; (2) per-destination propagation latency observed from master-record change to aggregator-acknowledged update, with per-aggregator API-rate-limit and sync-latency-budget diagnostics reported per aggregator; (3) cross-domain identity resolution surface observed against Wikidata + Google Knowledge Graph + Bing Knowledge Graph + sameAs-graph + per-domain-NAP-fingerprint matching, with per-domain confidence diagnostics reported; (4) per-change conflict detection and resolution observed across destinations, with automatic-resolution rate and human-routing fallback rate reported per cohort; (5) per-vertical compliance overlay pass rate observed across HIPAA + state medical-board + FDA OPDP + DEA + ATF + Metrc + alcohol DISCUS + tobacco FDA + state financial + state-AG UDAP scope; (6) per-change audit-trail retention observed on WORM storage in the operator cloud account with per-statute retention windows that operator counsel sets. Caveats: aggregator API rate limits, per-aggregator sync cadence, Knowledge Graph reconciliation timing, LLM-vendor availability, and per-statute retention windows shifting with operator counsel policy sit outside Completions control and are reported alongside observed performance; attorney-client privilege on counsel-reviewed conflict-resolution rules is preserved through every layer of the reporting cycle. Completions does not commit to fixed numeric SLAs on propagation coverage, propagation latency, identity-resolution accuracy, conflict-detection accuracy, automatic-resolution rate, or compliance pass rate when those KPIs depend on aggregator performance, Knowledge Graph reconciliation, or counsel policy decisions.
How does engagement end and what is the operator transition path?
Tier 3 engagements are 6-month minimum with 90-day notice. At engagement end, Completions transitions the NAP-change propagation operation back to operator in-house in 30-60 days: operating-playbook hand-off + in-house staff training across 3-5 operator team members covering per-change ingestion + per-destination propagation + per-destination dependency graph + cross-domain identity resolution + per-change conflict detection + per-vertical compliance overlay management + per-change audit-trail retention + cross-agent coordination + master-record hand-off + aggregator credentials hand-off + Knowledge Graph entity claim hand-off + sameAs-graph hand-off + LLM prompts hand-off + audit trail hand-off with WORM-storage operator-account-ownership confirmation; Completions credentials revoke immediately on engagement-end. Operator can re-engage Completions at any time on Tier 1 or Tier 2 cadence.
Engage Completions
Start with the AI Readiness Assessment (Tier 1, 2-3 weeks). If the operation is ready to absorb the orchestration, the assessment hands off to the AI Swarm Setup Sprint (Tier 2, 4-8 weeks). If the operation needs ongoing orchestration after Tier 2 hand-off, the NAP-change propagation continues under Fractional CMO with AI Swarm (Tier 3, 6-month minimum, 1-2 days/wk embedded). Operator owns every artifact at every tier. Operator can in-house at any time.