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Google Business Profile Agent

Owns GBP attributes, posts, photos, and Q&A across every location — respects per-location autonomy profiles.

Hire the agent that runs your Google Business Profile portfolio. Wraps the GBP API and any existing vendor SaaS (Yext, Birdeye, Podium) and enforces the per-location autonomy profile so corporate, JV, and franchisee-controlled attributes stay separated.

Minimum term
6 months
Context tuning
7 days · included

How pricing works

Pricing is scoped to your operation in a 30-minute consultation — how many locations, which integrations, what context tuning we do at onboarding. After the call you receive a private checkout link with a fixed monthly number.

Two paths to running this agent

Self-host with the free deployment guide and run your own instance, or rent the hosted agent and skip the build entirely. The skill library is the same either way — the rental ships with hosting, maintenance, and context-tuning included.

DIY

Self-host with the deployment guide

Free walkthrough of how to deploy gbp agent on your own infrastructure. You bring the engineering time and the integrations. You own every artifact end-to-end.

Effort
Yours
Time
Self-paced
Cost
Free

DFY — rental

Rent the hosted agent

We host the runtime, maintain the skill library, and tune the agent to your context at onboarding. You pay a monthly fee. No bespoke customization — new skills go through the shared backlog.

Effort
Ours
Onboarding
7 days
Cost
Scoped on call

What this agent owns

GBP attribute updates, GBP posts (offers, events, updates), photo rotations, and Q&A responses for every connected location. Subscribes to the master record for hours / address / service changes. Hands off attribute changes to the citation agent for NAP propagation.

Install it where your team already works

The agent listens for inbound requests from any of these surfaces and acts inside its skill boundary.

  • Slack
  • Microsoft Teams
  • Email
  • Webhooks
  • Google Business Profile API
  • Yext
  • BrightLocal
  • Google Sheets
  • REST API

Example asks

  • "@gbp post the spring promo across all Texas locations" (Slack)
  • Master-record webhook on hours change → propagate to GBP
  • Daily photo rotation per location autonomy profile
  • "@gbp draft a response to the Q&A on the Austin store about parking" (Teams)

Skill library

Every skill in the rental package. Status reflects current development state — early-adopter subscribers influence which backlog skills move into development next.

In development

Backlog — subscribers prioritize one at a time

These skills are mapped from the 248-loop SKU research backlog. We build one at a time, in sequence, with active subscribers voting on which goes next. One skill per quarter is included in the base rental; subscribers can request more through a separate skill-accelerator add-on.

Suggest a skill

The backlog is open-ended. If the skill you need is not on this list, propose it during onboarding or anytime through your subscriber Slack — every active subscriber gets a vote on what moves into development next.

What is and is not in the rental

Included

  • Hosted agent runtime + integrations
  • 7-day context tuning at onboarding (brand spec, master record, integration credentials, autonomy profile)
  • Maintained skill library — every skill listed above
  • 1 new skill from the shared backlog per quarter
  • Weekly + monthly usage reporting
  • Subscriber Slack for priority + escalation
  • Every artifact the agent produces is yours to keep

Not included

  • Bespoke skill development outside the shared backlog
  • Custom integrations beyond the listed surfaces
  • Strategy / executive layer — handled by the Fractional CMO engagement
  • Whole-stack orchestration of multiple agents — handled by the Setup Sprint or Fractional CMO
  • Initial build of the productized capability — see /implementations for the one-time setup engagement

Adjacent agents in the swarm

GBP agent works cleanly alongside these agents. Subscribe to multiple to operate the full swarm; subscribe to one to start with the tightest pain point.

  • Review Response Agent

    Classifies, drafts, and routes review responses across GBP, Yelp, and vertical-specific surfaces with compliance gating.

    Min 6-month term · context tuning included at onboarding

  • Citation + Link-Build Agent

    Maintains NAP consistency across 50-200 directories and runs governed local link outreach under hard volume caps.

    Min 6-month term · context tuning included at onboarding

Book a consultation to hire gbp agent.

Thirty minutes. We scope your operation — locations, integrations, compliance shape, where the agent runs first — and follow up with a fixed monthly number and a private checkout link. Skill library is still in development; first subscribers shape the backlog.