Agent for hire · All agents
Google Business Profile Agent
Owns GBP attributes, posts, photos, and Q&A across every location — respects per-location autonomy profiles.
Hire the agent that runs your Google Business Profile portfolio. Wraps the GBP API and any existing vendor SaaS (Yext, Birdeye, Podium) and enforces the per-location autonomy profile so corporate, JV, and franchisee-controlled attributes stay separated.
- Early-adopter rate
- $1,500–$3,000/mo
- Minimum term
- 6 months
- Context tuning
- 7 days · included
Early-adopter program
First 25 subscribers lock the early-adopter monthly rate for the full 6-month term and get priority influence over the skill backlog. Standard rate after the cap: $3,000–$5,000/mo.
Two paths to running this agent
Self-host with the free deployment guide and run your own instance, or rent the hosted agent and skip the build entirely. The skill library is the same either way — the rental ships with hosting, maintenance, and context-tuning included.
DIY
Self-host with the deployment guide
Free walkthrough of how to deploy gbp agent on your own infrastructure. You bring the engineering time and the integrations. You own every artifact end-to-end.
- Effort
- Yours
- Time
- Self-paced
- Cost
- Free
DFY — rental
Rent the hosted agent
We host the runtime, maintain the skill library, and tune the agent to your context at onboarding. You pay a monthly fee. No bespoke customization — new skills go through the shared backlog.
- Effort
- Ours
- Onboarding
- 7 days
- Cost
- $1,500+/mo
What this agent owns
GBP attribute updates, GBP posts (offers, events, updates), photo rotations, and Q&A responses for every connected location. Subscribes to the master record for hours / address / service changes. Hands off attribute changes to the citation agent for NAP propagation.
Install it where your team already works
The agent listens for inbound requests from any of these surfaces and acts inside its skill boundary.
- Slack
- Microsoft Teams
- Webhooks
- Google Business Profile API
- Yext
- BrightLocal
- Google Sheets
- REST API
Example asks
- "@gbp post the spring promo across all Texas locations" (Slack)
- Master-record webhook on hours change → propagate to GBP
- Daily photo rotation per location autonomy profile
- "@gbp draft a response to the Q&A on the Austin store about parking" (Teams)
Skill library
Every skill in the rental package. Status reflects current development state — early-adopter subscribers influence which backlog skills move into development next.
In development
- In development
GBP attribute management
Pushes attribute updates (hours, services, categories) through the GBP API on master-record change.
DIY walkthrough: /howto/gbp-orchestration-deployment
- In development
GBP posting (offers / events / updates)
Drafts and publishes GBP posts at the cadence configured per location autonomy profile.
- In development
GBP photo management
Manages photo upload, rotation, and de-duplication across the GBP photo library.
- In development
GBP Q&A response
Drafts brand-voice-gated answers to GBP Q&A; routes high-confidence to publish, borderline to editorial.
- In development
Per-location autonomy profile enforcement
Splits corporate-controlled vs operator-controlled vs franchisee-controlled attributes per the operating agreement.
- In development
Master-record sync
Reads the operator's master record (addresses, hours, services, manager bios, license status) and triggers downstream actions on change.
DIY walkthrough: /howto/how-to-write-a-master-record-for-multi-location-operations
- In development
Brand-voice gate
Scores every draft output against the brand spec; auto-publishes at 0.88+, routes lower scores to editorial queue.
DIY walkthrough: /howto/how-to-set-up-a-brand-voice-gate-for-50-locations
- In development
Per-vertical compliance overlay enforcement
Loads HIPAA / FTC ad-substantiation / state cannabis / financial-services overlays at runtime and gates every output through the relevant rule set.
DIY walkthrough: /howto/how-to-load-per-vertical-compliance-overlays-at-runtime
Backlog — subscribers prioritize one at a time
These skills are mapped from the 248-loop SKU research backlog. We build one at a time, in sequence, with active subscribers voting on which goes next. One skill per quarter is included in the base rental; subscribers can request more through a separate skill-accelerator add-on.
- Backlog · subscriber-prioritized
Cross-location photo de-duplication audit
Detects duplicate photos across the GBP portfolio and remediates per brand-guideline rules.
Productized SKU: /skus/photo-de-duplication-audit · P161
- Backlog · subscriber-prioritized
Post-crisis GBP repair
On a brand or location-level crisis, sequences GBP attribute updates + photo + post changes for reputation repair.
Productized SKU: /skus/post-crisis-seo-repair · P158
Suggest a skill
The backlog is open-ended. If the skill you need is not on this list, propose it during onboarding or anytime through your subscriber Slack — every active subscriber gets a vote on what moves into development next.
What is and is not in the rental
Included
- Hosted agent runtime + integrations
- 7-day context tuning at onboarding (brand spec, master record, integration credentials, autonomy profile)
- Maintained skill library — every skill listed above
- 1 new skill from the shared backlog per quarter
- Weekly + monthly usage reporting
- Subscriber Slack for priority + escalation
- Every artifact the agent produces is yours to keep
Not included
- Bespoke skill development outside the shared backlog
- Custom integrations beyond the listed surfaces
- Strategy / executive layer — handled by the Fractional CMO engagement
- Whole-stack orchestration of multiple agents — handled by the Setup Sprint or Fractional CMO
- Initial build of the productized capability — see /implementations for the one-time setup engagement
Adjacent agents in the swarm
GBP agent works cleanly alongside these agents. Subscribe to multiple to operate the full swarm; subscribe to one to start with the tightest pain point.
Review Response Agent
Classifies, drafts, and routes review responses across GBP, Yelp, and vertical-specific surfaces with compliance gating.
$1,500–$3,500/mo · early adopter · min 6 months
Citation + Link-Build Agent
Maintains NAP consistency across 50-200 directories and runs governed local link outreach under hard volume caps.
$1,500–$3,000/mo · early adopter · min 6 months
Lock the early-adopter rate before the first 25 fill up.
Skill library is still in development. Subscribers at this stage get the lower monthly rate locked for 6 months and priority influence over which backlog skills land first.